

Clients Case Study 1
Project for a national provider of Voice, Internet, and Entertainment services to rural and suburban communities
Offered HSI upgrade to 1.5, 3.0, and 4.0 Mbps speed with 1 year term
Existing customers with voice and standalone dial up or 256/512 Mbps HSI
Objective
Client expectations were to achieve a 1.50 SPH with a Cost Per Sale (CPS) of $15.00 on bundle sales.
Result
2.82 SPH - 188% of Goal
$9.23 CPS - 162% of Goal
" Over 60% of Sales were Upgrades to 3.0 and 4.0 Mbps HSI product! "
Clients Case Study 2
Project for a national provider of Voice, Internet, and Entertainment services to rural and suburban communities
Bundled Dish Network AT 200 and higher packages with 2 years term
Existing customers with voice and standalone HSI
Objective
Client expectations were to achieve a .19 SPH with a Cost Per Sale (CPS) of $124.00 on bundle sales.
Result
.24 SPH - 126% of Goal
$110.82 CPS - 114% of Goal
" 15% of new Dish Sales were AT250 or Higher! "
Clients Case Study 3
Project for a national provider of cable, entertainment and communications products and services
Offered standalone HSI with 1 year term
Existing consumer customers with no previous HSI product
Objective
Client expectations were to achieve a .29 SPH with a cost per sale of $92.03.
Result
.36 SPH - 124% of Goal
$79.96 CPS - 115% of Goal
" 28% of Sales were to customers with existing HSI from a competitor! "


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